湖南鄉村體驗旅遊開發對策研究
摘要：隨著城市化程序的加速，旅遊產業的日益發展，以迴歸自然、親近自然的旅遊活動日益受到人們的青睞，鄉村體驗旅遊成為未來旅遊發展的重要趨勢。湖南地區景觀生態的多樣性和民俗文化的'多彩性為當地發展鄉村體驗旅遊提供良好的平臺。本文主要分析了湖南省開發鄉村體驗旅遊的必要性、開發現狀，並根據其現有的資源特點列出了開發思路以及開發對策。
關鍵詞：湖南；體驗經濟；鄉村旅遊
Research on the Experiential Tourism of Rural Area in Hunan Province
Abstract:With the development of urbanized advancement acceleration, traveling industry is flourishing day by day . The traveling activity of returning and closing the nature becomes more and more popular among people, the experience in rural area will be a trend in the future tourism development mountainous landscape ecological diversity and the folk custom culture in Hunan province have provided the rich scene for the rural experience. This article mainly analyzed the necessity and present development situation of developing the rural experience traveling in Hunan, and propose the main points which should be paid attention to dulring the development process , according to its existing resources characteristics .
Key word:Hunan;Experience economy;Rural tourism
